How does Sight pick competitors?

It looks at who actually shares your search results and ranks candidates by overlap. You can accept the suggestions or add any domain yourself.

What is the relevance score?

A 0 to 100 score of how closely a competitor keyword matches your site's pages and positioning. Navigational searches and misspelled brand names are filtered so the list stays actionable.

What are the brand intercept plays?

For a competitor's branded searches, Sight suggests the page that captures the intent: alternatives, comparison, pricing or review. The agent can draft any of them.

Can my AI agent run this?

Yes. Competitor suggestions, keyword gaps, competitor pages and domain exploration are all MCP tools, so Claude, ChatGPT or Cursor can run the analysis and hand the gaps to the writer.

SEO data · Competitor Keywords

See every keyword your competitors win, and take the ones that matter.

Two views: the keywords they rank for that you do not, ranked by relevance to your site, and the branded searches you can intercept with the right page.

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Keywords to winvs competitor.com, rival.io

KeywordThemYouVolumeRelevancePlay

ai seo platform2–6,60094Write

seo reporting software4–5,40088Write

competitor.com alternatives1–9,80097Alternatives

competitor.com vs rival.io1–3,20091Comparison

competitor.com pricing1–4,10085Pricing

ai visibility tracking656,10092Ranking

Relevance scored against your pages and brandDraft the top 3

What you get

Stop guessing where the traffic goes

Suggested competitorsby overlap

competitor.com63% overlap · 1,040 shared

rival.io41% overlap · 680 shared

bigsuite.com28% overlap · 460 shared

Track up to the competitors that matter; Sight pulls their ranking keywords

Know who you are really competing with. Sight suggests competitors from the pages that actually share your results, with overlap scores, so the list reflects search reality rather than the sales deck.

Gap → page3 drafted

ai seo platformLanding page · drafted · interlinks projected

seo reporting softwareExplainer · drafted

competitor.com vs rival.ioComparison · drafted

Turn gaps into pages, not reports. Every gap is scored for relevance and intent, so the agent can draft the right page type and interlink it with what you already rank for.

Brand searchescompetitor.com

competitor.com alternatives9.8kAlternatives

competitor.com pricing4.1kPricing

competitor.com review2.4kReview

competitor.com vs rival.io3.2kComparison

Intercept their brand searches. People searching a competitor's name plus alternatives, pricing, reviews or vs are shopping. Sight finds those terms and suggests the play for each.

Inside the feature

Relevance first, volume second

Relevancescored 0–100

KeywordScoreWhy

ai seo platform94Matches 3 of your pages

seo reporting software88Adjacent to /features/reports

competitor.com login–Navigational, filtered

free seo audit61Below floor, hidden by default

Keywords to win, ranked by relevance

Thousands of competitor keywords are useless if most are off-topic. Sight scores every keyword against your site's content and brand, filters navigational and misspelled brand terms, and surfaces the ones you could realistically win.

competitor.comTop pages

/blog/best-ai-seo-tools214 keywords · est. 18k visits/mo

/pricing61 keywords · est. 9k visits/mo

/compare/rival-io38 keywords · est. 4k visits/mo